Scrumball – AI‑Powered Influencer Marketing Platform
Scrumball is a hands‑free, AI‑driven solution that streamlines every stage of influencer marketing. It combines five specialized AI agents to handle strategy, influencer discovery, outreach, campaign management, and performance analytics, letting brands launch and scale campaigns faster while cutting costs.
Key Features
- AI‑Driven Influencer Discovery – Access a database of 120M+ verified creators across TikTok, YouTube, Instagram, and more. The Hunter agent matches creators by authenticity, brand fit, and past conversion metrics.
- Automated Outreach – The Charlie agent crafts personalized outreach emails, follows up automatically, and even negotiates terms, ensuring no opportunity is missed.
- End‑to‑End Campaign Management – Max’s management agent provides a unified dashboard for tracking milestones, content approvals, and deadlines without spreadsheets.
- Real‑Time Performance Tracking – Tracy’s analytics agent monitors engagement, conversions, and ROI in real time, delivering automated reports and optimization insights.
- Team Collaboration – Built‑in status tracking and overlap prevention keep marketing teams aligned.
- Predictive Matching & Fraud Detection – AI flags fake influencers, bots, and suspicious engagement patterns, protecting ad spend.
- Multi‑Platform Integration – Connects with major social networks and offers an API for custom workflows.
Use Cases
| Role | How Scrumball Helps |
|---|---|
| Brand Marketers | Quickly find niche creators (e.g., TikTok earbuds reviewers in the US) and launch campaigns without manual research. |
| Agency Teams | Automate repetitive outreach and reporting, freeing staff to focus on strategy and creative direction. |
| E‑commerce Brands | Scale influencer partnerships across 190+ countries, reducing acquisition cost by up to 80%. |
| Product Launch Teams | Generate data‑driven campaign blueprints with Lillian’s strategy agent, ensuring messaging aligns with target audience insights. |
Frequently Asked Questions
- Is Scrumball truly AI or just automation?
Each of the five agents makes real‑time decisions, learns from campaign outcomes, and adapts strategies, going far beyond simple task automation. - Can AI communicate with influencers on my behalf?
Yes. Charlie crafts context‑aware, brand‑consistent messages that you can review or approve before sending. - Will the AI replace my marketing team?
No. It handles repetitive tasks, allowing your team to focus on creative strategy and growth. - How secure is my data?
Enterprise‑grade encryption protects all campaign data, influencer contacts, and analytics reports. - Does it detect fake influencers?
The platform automatically flags inflated follower counts, bot‑like engagement, and other fraud indicators.
Why Choose Scrumball Over Competitors?
- Full Marketplace Access – 120M+ profiles vs. competitors’ 100K limits.
- Higher Accuracy – 96% match rate with 50+ targeting factors.
- Deeper Insights – 96+ analysis metrics, 3× more detail.
- Complete Control – 100% campaign oversight, zero information gaps.
- Cost Efficiency – Up to 80% budget saved and 5× better ROI.
Ready to transform your influencer marketing? Get a free demo or start for free today.
